In the early ‘80s, Paul and his father, Norban, and brother, Phillip, started raising registered Beefmaster, a breed derived from Brahman, Hereford and Shorthorns. Norban and Phillip have built a foundation herd of 230 cows that are mostly sold to the commercial producer.
In 2006, Paul and his wife, Rhonda, bought more land outside Lockwood, Mo., and started the venture of raising their own herd of registered Beefmasters as Wallen Prairie Ranch.
The Wallens use AI and natural breeding on their 150 registered cows. They have a 90-day calving window both in the spring and fall to offer the most options for their customers. “We strive to make better cattle everyday. That is why we utilize AI and embryo transfers.